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Tay Wee Long

Adobe Experience Manager Technical Lead

📧 simon45op@hotmail.com

📍 Singapore

📞 +65 9782 1213

🔗 aemninjasg.my.canva.site

About Me

An experienced technical lead with over 10 years of hands-on experience with Adobe Experience Manager, Full Stack web development proficiency and System Administration experience for enterprise AEM implementations across various industries including Banking, Insurance, Automobile, Government, Oil & Gas, Media, and Consumer products.

0 Years Experience
0 Adobe Certifications
0 Industries Served

Professional Experience

NEC, Singapore

Tech Lead | Dec 2023 - Feb 2025

NEC Corporation has established itself as a leader in the integration of IT and network technologies while promoting the brand statement of "Orchestrating a brighter world". (NIKKEI:6701.T)

  • Lead design and develop solutions for Adobe Experience Manager
  • Train and grow developer team on Adobe Experience Manager
  • Manage L2-L3 technical support for multiple projects
  • Ensure technical team code quality and standards through code reviews and feedback
  • Manage both vendor and local development team technical tasks
  • Lead performance tuning and performance testing for client assets
  • Lead security remedy team for client assets

Key Account: Project Account worth upwards of 8 figures.

Accenture SONG, Singapore

Digital Bus Integration Associate Manager | Jan 2022 - Oct 2023

The world's largest technology powered creative group (NYSE:ACN)

  • Facilitate the implementation of AEM Solution and other martech solutions to enhance client's business functionality
  • Participate in business analysis process and provide product and implementation expertise
  • Support detailed project planning activities
  • Provide consultation to client stakeholders in Omni-channel-specific business topics
  • Understand data structures and facilitate discussions about data models

Key Projects/Accounts:

  • A global consumer product company founded in UK
  • An international group in Thailand
  • Food delivery app in SEA
  • World best airline

EG+ Worldwide, Singapore

Associate Technical Director, Senior Application Developer | Aug 2016 - Jan 2022

EG+ worldwide is a global marketing/advertising company which is under TBWA worldwide. TBWA is part of Omnicom Group Inc. (NYSE:OMC)

  • Responsible for solution architecture and overseeing implementation of multiple enterprise AEM projects
  • Leads end-to-end delivery and manages a team of 5 developers
  • Work closely with Project Managers to understand requirements from external clients
  • Engages with senior client stakeholders for technical discussions
  • Provide consultancy for website performance, security, and privacy compliance
  • Review client website's performance, security and SEO regularly after go-live
  • Manages 3rd party vendors and safeguard client's interests
  • Integrate various technologies including Akamai, Adobe Target, Adobe Analytics, Adobe Launch and Adobe Campaign

Key Projects/Accounts:

  • Visitsingapore.com
  • Discovery Channel
  • Singapore based Telecommunication Company
  • US based Telecommunication Company
  • Caltex

Annotate Consulting, Singapore

Solution Consultant | Jul 2013 - Jul 2016

Annotate Consulting was one of the first few partners for Adobe Experience Manager practice with Adobe. It was later merged into The Union after which after a few years it was absorbed by Deloitte in 2022.

  • Engaged directly with clients to understand business and technical requirements for multiple enterprise projects
  • Led Front-End and Back-End web development using Adobe CQ5, CQ5.6, AEM 6.0, Magento and Facebook API
  • Established and administered AWS and additional Web Services including EC2 for various projects
  • Set up Git and Jenkins for DevOps initiatives
  • Utilized various technologies including PHP, Shell Script, Apache, Lucene, Nutch, Spring J2EE and Maven
  • Led database development for multiple projects using RDMS, MySQL and Oracle
  • Migrated multiple websites using cloud platforms including AWS, Centurylink and Rackspace

Key Projects/Accounts:

  • Mastercard
  • FCI
  • CIMB Corporate Site
  • Globe Telecommunication
  • Tokiomarine
  • Government Agency
  • Brother (Printer)
  • Ford Automotive

Education

SIM Singapore (University of Wollongong)

Bachelor Degree Computer Science, Digital System Security | Oct 2010 - Oct 2012

461 Clementi Road, Singapore 599491

Temasek Polytechnic, Singapore

Diploma in Info-Communications | Apr 2005 - Mar 2008

Technical Skills

Adobe Products

  • AEM/CQ
  • AEM Cloud As A Service
  • Adobe Target
  • Adobe Campaign
  • Adobe Analytics

Web Technologies

  • Java, JSP
  • NodeJS, VueJS, AngularJS
  • HTML5, CSS
  • PHP
  • Sightly

AEM-specific

  • Jackrabbit (JCR)
  • Felix (OSGI)
  • Maven
  • Dispatcher
  • Content Migrations

Infrastructure

  • Akamai
  • Kevel
  • Cloudflare
  • IBM WebSphere
  • IBM FileNet

DevOps & Cloud

  • Git, Jenkins
  • Docker, Kubernetes
  • Amazon AWS
  • Rackspace, CenturyLink
  • Aliyun

Databases & Others

  • MySQL, SQL
  • MongoDB
  • Artifactory
  • Sonarqube
  • Bash, Powershell

Certifications

Adobe Certified Expert — Adobe Experience Manager Sites Developer

Aug 28, 2015 - Sep 30, 2020

Adobe Certified Expert — Adobe Experience Manager 5.6 Developer

Jan 11, 2015 - Sep 30, 2020

Adobe Certified Master — Adobe Experience Manager Sites Architect

Mar 27, 2018 - Sep 30, 2020

Languages

Spoken/Written: Chinese, English